In Dubai, Telegram CEO Pavel Durov announced plans to convert stickers and emojis into non-fungible tokens (NFTs) using the Open Network (TON). Users can now own and make money from digital assets.
As an example of Telegram’s success with blockchain, Durov highlighted the tokenization of usernames, which generated $349.9 million in sales, with creators keeping 95% of the profits.
Through the example of a “smoking duck” sticker that became a cultural phenomenon, he highlighted the potential for NFTs to go viral.
Durov says emojis and stickers could become meme coins. He shared on Telegram that stickers get shared over 700 billion times monthly, showing how much people love them and their money-making potential.
As a result of this project’s massive number of transactions, the TON blockchain’s scalability is crucial.
He explained more about Telegram’s decentralized setup, pointing out its ad revenue sharing. Channels get half of the revenue generated. Additionally, he teased an upcoming model where creators will receive a generous 70% of revenue from tips.
Telegram is challenging the conventional usage and valuation of digital assets, championing a decentralized approach that favours content creators and expands the boundaries of possibility.
